Beauty Beat: Scalamandre to Oversee Frederic Fekkai Marketing… Elle, GQ Win FiFi Awards

A top Avon executive is headed to the majority owner of Frederic Fekkai & Co. LLC.

NEW YORK — A top Avon executive is headed to the majority owner of Frédéric Fekkai & Co. LLC.

Jill Scalamandre, senior vice president of global beauty brands at Avon, is expected to join Chrysallis — the beauty arm of Greenwich, Conn.-based private equity firm Catterton Partners — on May 21 as chief marketing officer, a new position.

Catterton, in addition to its stake in Fekkai, owns skin care brand Niadyne Inc. and color cosmetics brand Pout Ltd.

In her new role at New York-based Chrysallis, reporting to Melisse Shaban, chief executive officer, Scalamandre will evaluate acquisition targets and oversee marketing strategies across the company’s existing beauty brands — as well as for a skin care brand set to be launched next February for Canyon Ranch, the Tucson, Ariz.-based destination spa.

“She’ll have creative, product development, marketing and communications reporting directly to her,” Shaban said of Scalamandre during an interview. “She will be instrumental and a vital partner to me in identifying young and growth companies we feel [have] the right infrastructure and capital resources behind them to be scaled.”

Scalamandre will also develop plans to build the Chrysallis brands through multiple distribution channels, licensing opportunities and international growth, according to a statement from the firm.

“Jill has a unique background in that she’s cut across every personal care category in every distribution channel,” said Shaban. “For me it’s hard to find [that sort of talent] because distribution has shifted and consolidated so dramatically in the last five years.”

“In just a couple of years, Chrysallis has put together an impressive portfolio of brands and demonstrated the ability to add genuine value.  I am passionate about building brands and being a brand incubator, and growing their current and future portfolio,” Scalamandre said in a statement.

Scalamandre has worked for Avon for four years. In April 2003, she joined the direct seller as group vice president of global marketing and has since led strategies for the firm’s Anew skin care brand, its masstige fragrance portfolio and the current revitalization of Avon Color, Chrysallis noted in a statement.

This story first appeared in the April 30, 2007 issue of WWD.  Subscribe Today.

From 1999 to 2003, she was with Prada Beauty, last serving as general manager. Before joining Prada, Scalamandre worked at Revlon as senior vice president of global marketing. She joined Revlon in 1980, at about the same time Shaban, also a former Revlon executive, joined the firm.

At Revlon, Scalamandre developed and launched the firm’s Colorstay brand. She is credited with revitalizing Revlon’s Almay brand as well. —Matthew W. Evans

Elle, GQ Win FiFi Awards

NEW YORK — The Fragrance Foundation presented four FiFi Awards to winners in the technological breakthrough and editorial excellence categories at its annual Finalist’s Breakfast Friday.

Elle magazine won two of the awards for Editorial Excellence in Fragrance Coverage for Women’s Scent Feature and Women’s Scent Bite and GQ won the men’s coverage category.

Crescent House Publishing won for Technological Breakthrough of the Year for the creation of Scentsa, a computer interface designed to help sales associates and consumers find fragrances in stores.

The top five finalists in each of the 16 award categories also were honored and presented with the miniature crystal FiFi awards.

Fragrance of the Year nominees for Women’s Nouveau Niche included Armani Privé Cuir Amethyste, Delices de Cartier, Kenzo Amour, The Scent of Peace by Bond No. 9 and Tom Ford Black Orchid. Fragrance of the Year nominees for Men’s Nouveau Niche included Armani Privé Cuir Amethyste, David Beckham Instinct from Coty, Fire Island by Bond No. 9, L’Homme Yves Saint Laurent and Victor & Rolf’s Antidote.

In the Fragrance of the Year luxe category, nominees for women’s included Armani Code, Burberry London, Donna Karan Gold Eau de Parfum, Juicy Couture and Vera Wang Princess. For the Men’s luxe category, Euphoria Calvin Klein, Polo Double Black, Prada, Terre d’Hermès and Unforgivable by Sean John were nominated.

While the Men’s Popular Appeal category featured two nominees — Antonio Banderas Antonio and Bijan Black — the women’s side had five finalists, namely Celine Dion Always Belong from Coty, Bijan Black, American Beauty Wonderful Indulgence, Dianoche by Daisy Fuentes and Stacie J. Golden from Revelations Perfume & Cosmetics Inc.

The FiFi Awards will be held on May 31 at The World Financial Center’s Winter Garden. — Michelle Edgar