Beauty brands and airport retailers are increasingly focusing on male travelers. That’s because “men’s skin care is the fastest-growing [beauty segment],” said Nigel Keal, head of category, fragrance and cosmetics, at World...
Beauty brands and airport retailers are increasingly focusing on male travelers. That’s because “men’s skin care is the fastest-growing [beauty segment],” said Nigel Keal, head of category, fragrance and cosmetics, at World Duty Free.
“It’s up 25 percent,” continued Christian Courtin, president and chief executive of Groupe Clarins, whose men’s skin care line, Clarins Men, has been credited with growing the category at World Duty Free by 80 percent.
Also with an eye for guys is Shiseido, which unveiled at Tax Free its first full men’s skin care line — with seven units — called Shiseido Men.
As reported, its core target is 30- to 45-year-olds. The line will be introduced in parts of Europe, plus the United Arab Emirates and associated travel-retail shops this month. The line will hit Asian counters in May 2004 and the U.S. possibly in the first half of next year.Price points range from $23 to $46 at current exchange rates, or 20 to 40 euros.
“It’s very much a high tech line,” said Ariel Gentzbourger, travel-retail director at the firm, who added Shiseido Men responds to a consumer demand. “Many men are coming with lists [of products to buy],” she explained.
Currently, Shiseido is in some 50 travel-retail doors in Europe and plans by the end of 2004 to be carried in 120 worldwide.
Shiseido’s prestige fragrance arm, Beauté Prestige International (BPI), for its part, took the makeup route. As reported, it introduced the men’s color cosmetics line Tout Beau Tout Propre in select European domestic and travel-retail doors in September, and this month it’sentering the U.S.
“At most, it will be in 10 percent of our worldwide distribution,” said Eric Henry, chief operating officer at BPI.
“We’re asking retailers to always put the product with Le Male,” he added, referring to Gaultier’s best-selling scent. “We need assistance for this type of product.”
BPI also highlighted its Narciso Rodriguez For Her scent, currently being rolled out in highly selective domestic distribution and slated for introduction in corresponding travel-retail markets next September. Ultimately, its door count will be 130 to 150 globally.Among other items BPI showcased was its new Eau de Parfum Classique scent for Jean Paul Gaultier.
"We found eau de parfums to be a growing business," said Henry.
London’s newly opened @designmuseum will look back on the life and work of Azzedine Alaïa in a show that the designer helped to curate before he died of heart failure last month. The retrospective, which Alaïa had worked on with Mark Wilson, chief curator of the @groningermuseum, will look at the impact of his work worldwide. The show, “Azzedine Alaïa: The Couturier,” will run from May 10 to October 7. Read more about the exhibit on WWD.com #wwdnews #wwdfashion (📷: @zefashioninsider)
@Pharrell and his wife Helen Lasichanh were among the stars that came out to celebrate @rimowa’s first pop-up concept shop. The space, which is located on Rodeo Drive in Beverly Hills, draws inspiration from airport luggage carousels and lounge areas – and features the company’s luggage and accessories. If the pop-up is successful it could pave the way for addition temporary shops throughout the world. #wwdfashion (📷: Owen Kolasinski/BFA)
@carineroitfeld celebrated @crfashionbook’s first calendar last night with a dinner party at Spring Place in Manhattan. Photographed by @stevenkleinstudio, the calendar takes on a fitness theme and features @joansmalls, @gigihadid, @danielle_herrington_ – pictured here – and more. “[Carine Roitfeld] wanted me to feel sexy and she wanted me to be myself and feel it out on my own and do what I felt was right,” said Herrington, aka Miss October. #wwdeye
@saintrecords and @virgilabloh last night at @americanexpress’ “A Night With Success Makers” event. “I always bring it back to community because without that I wouldn’t have the courage,” said Knowles when asked how she has gotten where she is now. Read more highlights from their conversation on WWD.com. #wwdeye (📷: @lizdoupnik)
This Just In: Industry sources have told WWD that Anastasia Soare is rumored to be considering selling her beauty business, @anastasiabeverlyhills. According to those sources, Soare has tapped investment bank Imperial Capital to explore sale options for her eponymous beauty brand –– and with at least $340 million in net sales, this would be a big deal. Put in context of other recent transactions for makeup companies, Soare’s price tag could be in the billions if she were to sell the whole thing. #wwdnews #wwdbeauty (📷: @clint_spaulding)
@assouline’s latest book, “The Spirit of Bentley: Be Extraordinary” captures the adventurous attitudes and opulent lifestyles of @bentleymotors’ most creative owners and enthusiasts throughout the U.K. The 292-page hardcover has a section dedicated to showing its team of skilled artisans and photos of its most colorful owners, from George Bamford to designer @alicetemperley, pictured here by Aline Coquelle. #wwdeye
@google released its report on the most popular search terms this year. For fashion brands, the list was led by @gucci, the luxury brand that stunned the market last October when it pledged to stop using fur. Runner ups were @supremenewyork and @fashionnova, along with more established brands like @louisvuitton, @chanelofficial and @ysl. #wwdfashion (📷: @aitorrosasphoto)
In yet another fashion show shuffle, @elleryland is moving its show in sync with the Paris couture calendar — though the brand is still keeping one foot on the city’s ready-to-wear schedule. Their runway show in January will coincide with the launch of a new strategy: designing two main collections each year instead of four, which will then be released in four drops. “As we all know, the system needs to change. We need to show sooner to give time back to artisans and designers to do what they do best — create,” said founder Kym Ellery. #wwdnews #wwdfashion (📷: @kukukuba)
@maxmara’s classic 101801 coat was the cornerstone of its pre-fall 2018 collection. The design team expanded the traditional double-breasted, kimono-sleeved style into a trapeze coat, lean belted styles and a peacoat and presented them in monochromatic looks – like the camel one pictured here. #wwdfashion #prefall18 (📷: George Chinsee)