Schiaparelli? It’s not just the gal who looks a lot like Judy Davis and talks across the decades to Miuccia Prada at the Met, but an entity throwing a party during couture to celebrate the opening of its new headquarters. Never mind that it is not currently a business by any reasonable measure of the word. Rather, it is a trademark with possibilities, at least in the view of Diego Della Valle, one of the fashion industry’s great brand masters, who purchased it, hired a chief executive officer, rented office space and is on the hunt for a designer to help realize the house’s potential.
Make that the brand’s potential. Nobody talks about fashion houses/maisons anymore; in either language, the notion harkens to a quaint and ever-more-distant past, when a fashion house was presided over by a head, the first one typically its creative founder. Now houses have become brands administrated by ceo’s; some are parts of great luxury groups, brands unto themselves. Their operating principle (if not the price of their wares) is practically Marxist: The brand is supreme. The individual exists for the good of the brand.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"