By  on July 16, 2012

Boundless anecdotal evidence suggests that many U.S. elected officials do not mind if they’re perceived as slimy. This whole Olympics brouhaha suggests they don’t mind being perceived as stupid, either.

The bipartisan Congressional outrage over Ralph Lauren’s gift of uniforms to the U.S. Olympic Committee is ill-informed, misguided and silly on many levels. It was also forceful enough to push Lauren to announce on Friday evening that the next time around, in 2014, he will produce the Olympic uniforms in the U.S. Before railing on about how this particular sponsorship has taken food off of American tables, did any of the railers consider how many people Ralph Lauren Corp. employs in the United States? How many additional Americans the brand employs around the world? How much the company pumps into the U.S. economy on an annual basis? How it represents the U.S. in a positive light around the globe — an increasingly rare occurrence these days?

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