MILAN —In a style that i in- creasingly atypical for fashion types,Francesco and Beatrice Trussardi generally hy away from celebrity hype and gossip- fueled headlines.

In a reserved manner,in the past three years,they have streamlined the structure of the company they inherited from their father,Nicola Trussardi, cut licenses,focused strategies, created a management base and planned a renovation of brand stores.

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