Barcelona — As Burberry gets ready to unveil its New York flagship, it has just planted roots in Spain.
The iconic British brand has had quite a year, what with new stores and going public, and this month opened its first Spanish store. To celebrate, the company entertained 300 guests in the two-story, 20,000-square-foot store in Barcelona, where they nibbled three-star chef Ferran Adriá’s bite-sized portions of marinated raw tuna, breaded langoustines, roast peppers and bananas (together) and miniature raspberry macaroons. Adriá is considered Spain’s Salvador Dali of the kitchen.
The Burberry check was ubiquitous. "Even the raindrops are square," one guest quipped as it started to drizzle. A tieless David Linley, who designed a series of boxes incorporating the famous check for Burberry’s new home collection, observed, "It is all about meeting people, isn’t it?" His wife, Serena, wore a white pintucked Burberry dress, and Romanian actress Elsa Pataki wore a lace-trimmed Burberry bra and miniskirt, transparent T and pigtails.
Other guests included Enrique Puig of the Barcelona-based fragrance empire; Ricardo Bofill Jr., son of the city’s renowned architect; Marta Ferrusola, the wife of regional government president Jordi Pujol, who was greeted on the red carpet by Rose Marie Bravo, Burberry chief executive. Bravo wore a midnight-blue sleeveless dress with a matching pistachio-lined wrap.
Around 11 p.m., guests trekked across the street to Antonio Gaudi’s Casa Batlló,recently polished for Barcelona’s current celebration of the 150th anniversary of modernist Gaudi’s birth. The house is open to the public and the lower floors had been turned into a disco for the Burberry crowd.
Bravo hung out with the Linleys and Burberry creative director Christopher Bailey until well after midnight, although the party went on past 3. By that time, the scene included leggy models participating in Barcelona’s fashion week and a looser dress code — from low-waisted jeans and sexy tops to beaded biker shorts.
Meanwhile, in New York, Burberry’s flagship at 9 East 57th Street is scheduled to open Oct. 30. The facade, already partially visible, adds a clever dimension to Burberry’s branding. It evokes the famous Burberry plaid, with a grid-like framework that references the warp and weave of the fabric.According to Gensler, the architectural firm that created the facade, "An unusual use of expanded metal for the grid’s structure creates another layer to the weave, just as the Burberry fabric pattern lays atop its weave. The metal mesh’s moire effect also provides a textured depth, recalling the tactile, pliable and dimensional features of the fabric." In addition, the architectural firm said it incorporated limestone into the facade to reference the brand’s signature beige and offset the grid’s bronze color.
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast