NEW YORK — Peter Liu is trying to change the industry’s perception of bankrupt Burlington Industries Inc., along with its business model.

A casual glance at the business card of the executive who now heads the company’s apparel-fabrics operation, Burlington Worldwide Ltd., reveals one change — his desk is in Hong Kong. The flip side of the card emphasizes another subtle shift — the back of the card is printed in Chinese, a feature common in Asian sourcing circles, but far out of the ordinary for the Southern mill set.

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