Carolina Hosiery Association: Makers Still Keeping the Faith
HICKORY, N.C. — Strengthening the relationships and marketing tools between hosiery retailers and manufacturers is a major goal of the Carolina Hosiery Association, which recently adopted a new strategic plan, "Keeping Faith with Hosiery...
HICKORY, N.C. — Strengthening the relationships and marketing tools between hosiery retailers and manufacturers is a major goal of the Carolina Hosiery Association, which recently adopted a new strategic plan, "Keeping Faith with Hosiery Manufacturing."
With manufacturing more competitive and more foreign hosiery manufacturers than ever, CHA’s plan — developed in collaboration with Charlotte, N.C.’s The Hosiery Association — seeks $250,000 in grants and appropriations to enhance retailer relationships and create new business for members. Since CHA members are mostly small, family businesses, this is considered a critical step to ensure their survival.
Since CHA became part of THA, the two groups have been collaborating to meet the challenges of staying competitive with a world market making fast inroads on the state’s former number-one position in the global hosiery industry. Working closely with their Hosiery Technology Center, CHA plans to develop a network of greige goods mills and facilitate partnerships with greige and vertical mills to lead to a demonstration project tentatively scheduled for December.
Testing hosiery on all levels and developing a certification compliance audits program could also become a major factor in all future competitive efforts of the North Carolina hosiery industry, especially when hosiery retailers come to recognize the added value and marketing tool a hosiery certificate can bring to consumers.
While the state’s hosiery mills still produce more than 60 percent of U.S. hosiery goods, CHA/THA officials warn of a potentially dim future, in part due to the continued consolidation of retailers and tighter deliveries demanded by stores. This is especially critical to U.S. hosiery manufacturers, as retailers are demanding lower-priced hosiery and turning offshore to meet consumer demand.
From overseeing America’s fastest-growing speciality retailers to codifying cool, WWD talked to the women who are leading the way for the future of beauty. Check out our Instagram Stories to see how these women built today and are creating tomorrow. (📸: @hannah_khymych) #wwdbeauty
For @laperlalingerie's spring 2018 show, the brand chose to host their event at @thevenetianmacao. With Chinese megastars @bingbing_fan and @hubing in attendance, La Perla debuted a rock ‘n’ roll-inspired collection. The show marked the start of Sands Macao Fashion Week, which runs from October 19 to 24 — the city’s first such event. Pictured here are models backstage with glimmering eyes. #wwdfashion (📷: Cheuk-Yin To)
Trending for spring 2018: top stitch design. Gone are the days of stitch just for seams — designers are using the once-minimal detail to create strong decorative elements. (📷: Paola Testa; Styled by @andrew_shang) #wwdfashion
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)