By  on April 30, 2014

HYÈRES, France — British fashion photographer Steve Hiett, presiding over the photography jury at this year’s Hyères festival, described the work of this year’s Grand Prize winner Lorenzo Vitturi as “Pop art.”

An Italian national, Vitturi pocketed 15,000 euros, or $20,768 at current exchange, granted by Chanel, a major partner of the festival for the first time. He has a fashion series featuring Maison Martin Margiela pieces set to run in Dazed & Confused magazine.

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