WWD.com/fashion-news/fashion-features/chasing-men-755062/
government-trade
government-trade

Chasing Men

NEW YORK — It’s more common for upscale skin care manufacturers to cater to the ladies, but Clarins is after the opposite sex with its new line, Clarins Men. After an exclusive preview at Bloomingdale’s, the skin and body care lineup...

NEW YORK — It’s more common for upscale skin care manufacturers to cater to the ladies, but Clarins is after the opposite sex with its new line, Clarins Men. After an exclusive preview at Bloomingdale’s, the skin and body care lineup will enter about 1,000 U.S. doors in October and could do $7 million to $10 million in first-year retail sales. For more, see page 6.