NEW YORK — Comptoir Sud Pacifique, famous for its vanilla-based scents, is adding not one, but three to its menu.
The company’s limited-edition Exotic Vanilla Trio will be on counters beginning this month and continuing through April.
The fragrances are a combination of Tahitian vanilla and tropical fruits. The threesome includes Vanille Banane, a mix of banana cream, banana leaf and white rum; Vanille Orange, a blend of star fruit and orange, and Vanille Freesia that contains pitahaya (dragonfruit) and freesia. All of the scents contain vanilla pod as the base.
The trio is the first tropical vanilla fragrance from Comptoir Sud Pacifique in 10 years. "This is a one-time offer. We are doing something special for our vanilla fans who want something new and different," said Susan Anapol, president of marketing and distribution for the U.S. division of Comptoir Sud Pacifique.
The collection contains three 1.76-oz. bottles in the firm’s signature packaging: aluminum spray cans in a turquoise outer box. The set retails for $120 and is available at Barneys New York, Bergdorf Goodman, Fred Segal Essentials, Fred Segal Apothia and beauty.com.
Industry sources estimate that Vanilla Trio could as much as $350,000 in sales.
The brand’s fragrances, such as bestseller Vanille Apricot, are available in 2-oz. and 3.3-oz. sizes for $49 and $79, respectively. While there are not definite plans to make the tropical vanilla scents permanent additions, Anapol noted that "if there is a frenzy and we get requests to do the best-selling one — or if they’re all hits — then we’ll release all of them."
Comptoir Sud Pacifique’s future plans include an eau de toilette that is set to launch in spring 2003.
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews