In naming Reed Krakoff to lead its design, Tiffany could be hedging its bets on a category already laden with Millennial upstart brands.
• Misty White Sidell
Consumers Name (Favorite) Names
Even if the labels and logos were covered up in ads for fashion brands, consumers would still recognize a few of the top apparel names, said Robert Passikoff, president of marketing consultant Brand Keys.
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@rebeccaminkoff is bringing self-checkout to high fashion: The brand has partnered with @queuehop to bring its customers self-checkout options, beginning this holiday season at its SoHo store. (📷: @aurorarosephoto) #wwdnews