The international rollout of the mass-priced Levi Strauss Signature brand will continue next month when the line bows in Aeon Co., Japan’s largest supermarket chain.
A spokeswoman for Aeon told WWD men’s and women’s Signature jeans will be offered initially in September through 300 of the company’s 370 directly managed stores. The company plans to add children’s products next year.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)