GUESS ISSUES NEW LICENSES: Guess Inc. has signed new licenses for three product categories.
Piccone Apparel Corp., a Los Angeles-based swimwear manufacturer, will produce and distribute a line of swimwear and coordinating coverups in matte fabrics. There will be 40 to 50 styles in the first group, which will be shipped in October.
Robin Piccone, designer of the line, said she is working with cotton and Lycra spandex, Tactel and nylon and microfibers.
"The collection will have a very sportswear feeling in keeping with what Guess is about," she said, adding that colors and details will also relate to Guess's sportswear.
Fashion Rite Corp., New York, will produce and distribute a line of outerwear and nylon windsuits for men, women, girls, boys and infants. The collection, planned for initial deliveries in December, will include fabrics such as wool, nylon, cotton twill, microfiber and rainwear fabrics. The majority of the collection will be produced in the Far East.
The third license is with Swank, also a New York company, to produce a line of women's costume jewelry, using a variety of metals with different finishes. Other materials include cord, stone and leather, and will be designed to coordinate with Guess's collections.
Guess accessories will be shown during the May market for fourth-quarter delivery.
NEW SPORT IN TOWN: It didn't take long for Steve Palmer, president and owner of the New Sport denim company, to get back in the swing. Palmer left his post as vice president at Pop Jeans, a California-based denim line, early in February. Ten days later, he was writing orders for New Sport, the moderate-price misses' and junior denim company he started out of a showroom at 1407 Broadway.
Palmer credits his quick turn to supportive retailers and a network of manufacturers. In addition to the brand name, he is also involved with private label manufacturing for some catalog companies.
"It's just getting into the stores," said Bob Allard, women's denim buyer for the Strawberry chain of moderate-price stores, based in New York. "I expect it will do well. It's a rather contemporary line, well priced and a little to the fast side."Palmer said he hopes to do about $10 million this year with the new line. For the next delivery, there are 53 styles on the line, including several shorts and shortall styles as well as long dresses, tops, vests and a basic five-pocket jean. Wholesale prices are $9.50 to $16.
Other retailers that have bought the line include the 5-7-9 Shops, a moderate-price junior chain based in St. Louis, and a division of Edison Bros. Stores; High Voltage, a New York boutique, and Parisian, Birmingham, Ala.
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)
@heriethpaul and @gracebol have a moment on the @victoriassecret fashion show 2017. See every look from the runway on WWD.com. Link in bio. (📷: @giovanni_giannoni_photo) #wwdfashion #victoriassecret #VSFashionShow
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia