Hot Kiss is trying to turn up the heat on the East Coast. The Los Angeles-based junior and denim apparel firm named Jacquie Jager East Coast account executive.

Jager, who is based in the company’s office here, started Sept. 15. Reporting to Ben Kaczor, vice president of sales, she also works closely with Michael Aguirre, design director, and Todd Cardenas, sportswear merchandiser, to provide more product and brand recognition in East Coast retailers.

Jager brings 10 years of sales and apparel industry experience in the denim and knits category. Prior to joining Hot Kiss, she served as sales executive for Paris Blues and helped launch Gloria Vanderbilt’s junior jeans line, Glo. Her first job after graduating from the Fashion Institute of Design and Merchandising was at Yes Clothing, where she worked for Moshe Tsabag, owner of Hot Kiss.

“Jacquie is a great asset for the Hot Kiss sales force, especially with her denim and knit sales experience,” Tsabag said. “Her strong background in denim and knit, as well as her expertise in the apparel industry, makes her a valuable professional who will expand the Hot Kiss brand.”

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