Denim Dish: Levi’s New Board Member … More Space for Lee … Whooz That Girl
LEVI'S NEW BOARD MEMBER: Angela Glover Blackwell has been appointed to the board of Levi Strauss Associates, the parent of Levi Strauss & Co. She is the founder and executive director of Urban Strategies Council in Oakland,...
LEVI'S NEW BOARD MEMBER: Angela Glover Blackwell has been appointed to the board of Levi Strauss Associates, the parent of Levi Strauss & Co. She is the founder and executive director of Urban Strategies Council in Oakland, Calif., a nonprofit resource and policy group that develops data, publications and strategies aimed at reducing poverty in Oakland. Blackwell takes the seat that was held by Jack Kilmartin, a former chairman and chief executive officer of Mervyn's.
Kilmartin, who retired from the Levi Strauss board in September, had served on it since April 1987.
MORE SPACE FOR LEE: The Lee Apparel Co. has moved its New York showroom and offices to a 12,000-square-foot space at 1411 Broadway, which features both the Lee and Riders apparel lines. Executives said the new space about doubles its former facility at 1385 Broadway. The firm has also opened two larger, redesigned showrooms in Dallas and Chicago, according to company president Tim Lambeth.
"It was overdue," Lambeth said at a cocktail party in the new offices for retailers, who were in town for market week. "We needed something that better reflected the Lee Co., particularly in New York. Lambeth said he feels that "denim is as strong as it's ever been," but added that "great retail partnerships where the product is displayed in meaningful ways" is key, as is supporting the product with advertising.
Mike Robertson, director of marketing and communications for the Lee Co., noted that Lee's advertising strategy for 1994 will include national TV advertising during the Winter Olympics and the Academy Awards, as well as a new major national print campaign to support its shorts business from spring through holiday.
WHOOZ THAT GIRL: Whooz Blooz, a two-year-old denim company based in New York, is getting more aggressive with its advertising. It has signed Charlotte Lopez, who was crowned Miss Teen USA for 1994, as the brand's exclusive model and spokeswoman.
"After being in the jeans business for one year, we started advertising about a year ago," said president Joe Rosenheck. "We saw our sales figures double."
Current volume is about $14 million, up from $7 million in 1992. Rob Rosenheck, marketing director of Whooz Blooz, said the company is spending between $500,000 and $750,000 on the print campaign with Lopez.
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye