"As a society, we have become brand polygamists instead of brand monogamists," said Lee Carpenter, chairman and chief executive officer of Design Forum, a Dayton, Ohio-based retail consulting firm. "So you have to create an inspiring environment to keep people where they are."
Carpenter works as a figurative dating coach for firms ranging from J.C. Penney & Co. Inc. to Barclays Bank on "creating brand experiences in the retail forum" to stoke interest and prevent today's philandering consumer from straying.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"