Status brands and hot trends are the name of the game at Neiman Marcus’ catalogs and Web site, which only a few years ago were awash in basic clothing.

"Growth is coming from vendors who were not in the book before — like Prada and Gucci shoes and bags — and we introduced YSL bags last spring," said Karen Katz, president and chief executive officer of Neiman Marcus Direct, the catalog and e-commerce division of Neiman Marcus Group. "We’ve had terrific success with them."

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