LOS ANGELES -- Services for Elliott Sadja, president of Chic Lingerie, were held here Monday.

Sadja, 74, died Thursday at his home in Encino, Calif., of stomach cancer, according to a spokesman for the company.

He had been president of the 60-year-old daywear, sleepwear and robe firm for 35 years. The firm manufactures TrÄs Chic and Pandora branded and private label innerwear.

Sadja is survived by his wife, Lois; two sons, Lee and Richard; three daughters, Jill Otero, Lynn Sadja and Nancy Barragar, and eight grandchildren.

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