By and  on July 7, 2008

Now in its third edition, the Karstadt New Generation Award is not only a fixed feature of Mercedes-Benz Fashion Week Berlin, it underscores the city's role as a young creative center, and the capital's potential as a springboard for developing talent. Here, a look at the four German contenders for the Karstadt award, which gives each the opportunity to present his or her spring 2009 collections to a professional audience in a runway show. It also garners the winner a contract to design an exclusive collection under the "Concept by..." label for an in-store shop presentation in the Karstadt department store chain.


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