ADAMS ON AMIES: The gravel-voiced Canadian crooner-cum-photographer Bryan Adams has put a new polish on the 56-year-old house of Hardy Amies. Adams has produced a limited-edition portfolio of photographs of model Lisa Butcher wearing the winter 2003 couture collection, designed by Ian Garlant. "I have always been struck by the strength of the pictures taken at a time when couture was constantly used in editorial, and wanted to do the same," said Adams, who has done portraits of Amies. Garlant said Adams brings "fresh insight, energy and enthusiasm to Hardy Amies." Garlant, who worked under Hardy Amies for 18 years, is the new chief designer of the house and replaces Jacques Azagury, who worked there under contract for one season. Tim Maltin, managing director of Luxury Brands Group PLC, which owns Hardy Amies and Norman Hartnell, said the group is focusing right now on building the Amies couture collection. Garlant’s first show will take place in London on Feb. 5.ROWLEY ON A ROLL: "A lot of designers feel like they need to compromise to survive," said Cynthia Rowley. "I just do what I want." Last Thursday, the designer opened a 750-square-foot boutique on trendy-again Melrose Avenue, which replaces the location she closed on Robertson Boulevard in October after a seven-year run. Rowley plans to spend more time on the West Coast now that she has two TV shows in development — a sitcom and a reality series — in addition to "A Girl’s Guide to Swell Movies" on Showtime. On hand to help her celebrate were New York pals Ileana Douglas and Parker Posey, as well as Los Angeles actresses Lauren Holly, Krista Miller and Brittany Snow. "I want everything in the store," gushed the 16-year-old Snow, "but I'm going to have to convince my mom."EYEWITNESS NEWS: On the 12th day before Christmas, the ‘21’ Club was in full swing with holiday cheer. Jack Welch and his girlfriend Suzy Wetlaufer raised a glass with Tina Brown and Harold Evans. Doorman Shaker Naini was overheard giving Welch a ‘nice-to-see-you-it’s-been-a-while’ greeting Thursday night, to which the former GE chief quipped, "Well, you know what happened last time I was here" — an apparent reference to the notorious lingering lunch he shared with Wetlaufer after a photo shoot for the Harvard Business Review.SHOPPING SPIRIT: There’s no rest for the weary. One of the season’s busiest party-givers, Anna Wintour, is teaming up with Hilary Swank to host a shopping party tonight at Henri Bendel to benefit the Hetrick Martin Institute (HMI), an organization that helps gay youths. Designers like Diane Von Furstenberg, Anna Sui, Pat Field and Catherine Malandrino will be on hand to help shoppers pick out holiday goodies. Another bonus: Bendel’s is offering shoppers perks — $50 off apparel or accessory purchases of $100 or more and $25 off cosmetics, lingerie or travel items of $100 or more. Ten percent of the net proceeds from tonight’s sales will go to HMI. CLOSET CASES: Decades owner Cameron Silver is in Europe doing a little research. He planned to lunch with Azzedine Alaïa Sunday and hopefully have a look at all the Balenciagas and the rest of the designer’s extensive vintage collection. An auction would occupy most of Monday for Silver, but Tuesday’s schedule called for talking shop with the legendary clothes-minded Catherine Deneuve. Reached on his cell phone Friday while shopping at Jil Sander in SoHo, Silver said he was shopping for himself for a change. "I already bought some things at Michael Kors. They shop with me, so I shop with them."

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