DIESEL DASH: On Aug. 29, one week before he celebrates Diesel’s 25th anniversary in Italy, founder Renzo Rosso is jetting to Sydney to kick off his first freestanding store in the southern hemisphere — a three-level, 6,400-square-foot Australian flagship on Oxford Street, Paddington. After the opening, Diesel is throwing a party for 1,000 at a mystery harbor location. And with Tony Assness at the helm, it promises to be quite a party.

Besides his fashion extravaganzas at May’s Mercedes Australian Fashion Week, Assness’ other bashes have included the Fox Studios Australia opening for 5,000 people, the “Moulin Rouge” Australian premiere for 3,000, Lachlan Murdoch’s bachelor party on a secluded Sydney beach, and the party Baz Luhrmann and Murdoch held with Tom Cruise, Nicole Kidman, Catherine Martin, Sarah O’Hare and Collette Dinnigan on New Year’s Eve in 1999 for 400 — for which Assness transformed a heritage yacht into a floating pleasure palace.

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