MADONNA'S MOMENT: Steven Klein has shot the ad campaign for Madonna's second collection with Sweden's fast-fashion giant Hennes & Mauritz. Industry sources say the mood is ultraglamorous and, surprise, very sexy. The ads feature curve-hugging silhouettes, military details and satin cummerbunds, and the pieces reflect Madonna's own wardrobe, which is packed with tight skirts, high heels and sunglasses. As reported, M by Madonna is slated to hit stores this March. An H&M spokeswoman declined to comment.

DONNA, PARTY ANIMAL: Some people think parties are hard work. Donna Karan is not one of them. "Hell, no," she said Tuesday night at her holiday party at her Stephen Weiss Studios in New York. "This is fun, bringing people together! It's the holidays." In fact, with barely enough time to sweep the floors and throw out the trash, she'd hosted two parties in 24 hours, and a number of the guests managed to show up both Monday and Tuesday.

"I want to live here," joked Sophie Dahl, who was in attendance Monday night for a fund-raiser she hosted with In Style on behalf of Ross Bleckner's AIDS charity, ACRIA, and then came again on Tuesday. "It's so cozy."

Carolina Herrera won't be bunking down, however. "The music's a little loud," she said.

Others in attendance for the festivities included Calvin Klein, Brice and Helen Marden, Sandy Gallin and Bernadette Peters. Whose dress was she wearing? "Donna Karan!" she said. Naturally.

MARC MANIA: Note to those who are still wondering about the line of people spilling onto Prince Street on Friday: They were probably hoping to get their hands on a Marc Jacobs handbag for $200. In what's becoming an annual tradition, Jacobs opened the doors of his boutique on Mercer Street that day for the final 70 percent markdown on fall merchandise, and a $200 sale of three handbag styles from past seasons that were gathered from Marc Jacobs' boutiques around the country. "It was insane," said Robert Duffy, president of the company. "They just started lining up in the morning at 6 o'clock, and there were people on folding chairs, like a Yankees game."By 9 a.m. — two hours before the store opened — the line snaked around the block onto Prince Street, and at times things came close to frenzy. "I saw so many people who knew me and who were screaming at me, asking if I could get them in, and I thought, ‘I have to leave,'" Duffy laughed.

DEMI MODE: Demi Moore might be among the bevy of front-row celebs at the next round of haute couture shows running from Jan. 22 to 25 in Paris. That's because the American actress is to be in the City of Light for a Jan. 26 do hosted for distributors of the Helena Rubinstein beauty brand. As reported, Helena Rubinstein, owned by L'Oréal, signed Moore to be the "muse" — or spokeswoman — for all of its products.

FIGURE ATE: They won't win any pairs competitions, but Olympic silver medalist Sasha Cohen and the Food Network's Sandra Lee will headline next month's Weatherproof event at The Pond at Bryant Park. The unlikely duo will lead the charge at the Coat-the-Rink-Skate-a-Thon, which is being held to gather donated coats for New York Cares. Cohen will show off her feisty athleticism on the rink and will give a free skating lesson to the 101st person who donates a coat. Weatherproof will donate a new coat for every coat donated and Lee will be dealing autographed copies of her book — on the house.

NAME CALLING: Prankster fashion brand House of Holland — its slogan Ts, featuring puns on designer names, caused a buzz during London fashion week — will be targeting models' monikers next. "‘I'll Show You Who's Boss, Kate Moss' is all I've come up with for now," disclosed designer Henry Holland, who present his first catwalk show in February, sponsored by Fashion East.

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