SHOPPING MYSTERY: While Michael Kors has seen his share of trunk shows and store fetes, he’s still puzzled by revelers who like to shop while they party down. But that’s just the kind of girl who reads Lucky, co-sponsor of a shopping party at the SoHo Kors Michael Kors boutique Tuesday night. There, the designer found himself in the middle of a young, enthusiastic throng of fans buying up a storm. "They’re actually buying things," Kors said, looking stunned. "Samantha Boardman said ‘What’s wrong with shopping at a party?’ but I’m embarrassed trying on shoes in public."

FIFTH AVENUE’S PRICIEST DISPLAY: Few expenses are spared for holiday windows, and this season, Cartier is leading the pack with what might be Manhattan’s most expensive one. On Wednesday, Angie Harmon unveiled the luxury jeweler’s pièce de resistance, the restored, 962-carat Patiala necklace valued at $25 million.

Originally created in Paris for the Maharajah Sir Bhupindar Singh of Patiala in 1928, the Patiala remains the largest necklace ever made by the French jeweler. When it was found in London in 1998, most of the stones were damaged or missing, and Cartier restored the necklace to its former glory for the company’s permanent Art of Cartier Collection.

"It’s good for the health," quipped Stanislas de Quercize, president and chief executive officer of Cartier in the U.S. "The closer you are to the diamonds, the faster your heart beats."

No danger of a heart attack?

"That’s why we’re not selling it," he laughed. "You can only get close to it, but you can’t wear it."

LIKE FATHER…: Delphine Arnault, the chic and statuesque daughter of LVMH chairman Bernard Arnault, is becoming even more of a mover and shaker in her father’s luxury group. Not only does she work at Christian Dior’s footwear division, she recently joined the board of Spanish fashion and accessories firm Loewe. Meanwhile, her younger brother Antoine, who previously worked at an Internet domain-naming firm, has finally succumbed to the family’s penchant for the fashion biz. He recently started working in Louis Vuitton’s communications department, which takes care of advertising and media planning.

BETSEY OF TROY: Designer Betsey Johnson is opening a new 1,000-square-foot store in Troy, Mich., today at the Somerset Collection. This marks the first new store the company has opened since Sept. 11, 2001. The zany designer, known for her youthful verve, gave a typically unconventional response to her new retail digs. "I’m happy that we’re back in action opening stores. I hope to be the coolest thing in Michigan, next to KISS!"

ROCKIN’ WITH NAOMI: Always looking to top the previous season, Rocawear has booked Naomi Campbell for its spring ad campaign. Due out in spring magazines, the campaign was shot by Paul Rowland. Dana Hill, the company’s vice president of marketing, said, "We were looking for an iconic setting for the spring campaign and she fit in perfectly." This campaign will follow Rocawear’s current ads, which are dramatic black-and-white shots photographed in Paris.

The brand is also focusing on European expansion and plans to show during London Fashion Week, Hill said.

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