PROMISE FOR AID: Swiss watchmaker Audemars Piguet has teamed up with Estée Lauder and TV host Colin Cowie this month to kick-start a campaign to raise money for The Breast Cancer Research Foundation.
The partnership coincides with the launch of Audemars Piguet’s new Promesse collection of women’s watches.
"We have made a pledge to The Breast Cancer Research Foundation because we know how precious time is in this battle….it means saving lives," said François-Henry Bennahmias, president of Audemars Piguet North America.
The companies will host 10 galas starting in Los Angeles on Oct. 17, followed by New York on Nov. 21. There, the company will showcase the new watches, Estée Lauder powder compacts and handbags designed by Cowie. The goal is to raise $1.5 million for the foundation.
The Promesse watches are priced to retail from $5,900 to $49,500, and will ship to specialty and fine jewelry and watch stores next month.
NEW TECHNO CHIEF: Swiss watch firm TechnoMarine has appointed Aldo Magada to the post of executive vice president. Magada most recently has been chief executive officer of Gucci Timepieces.
Magada will oversee the expansion of global marketing programs for the TechnoMarine and TechnoSport brands and the introduction of TechnoMarine’s first jewelry collection next month.
GOING FUR COUTURE: When Timothy Schifter, LeSportsac’s president and chief executive officer, was seated next to Gilles Mendel, J. Mendel’s designer, at the VH1/Vogue Fashion Awards last year, they discovered they had a lot of respect for each other’s work. A couple of martinis later, the duo cooked up "J. Mendel for LeSportsac Couture," a new collection of handbags that combine LeSportsac’s sporty elements, like ripstop nylon and grosgrain logo, with J. Mendel’s luxurious furs.
"It’s a modern take on luxury," said Schifter. "I always like contrasts, and ripstop nylon and fur was about as stark a contrast as I could imagine."
The four styles feature sheered mink and long-haired fox, in black, oyster and brown. The line will launch at Lesportsac’s Madison Avenue store in Manhattan and Beverly Center unit in Beverly Hills, and at Bergdorf Goodman in New York next month. The line retails from $440 for a fox pom-pom evening bag to $1,260 for an oversized Fox hobo bag."The concept is not designer specific," said Schifter, who didn’t disclose sales projections. "It is a fun platform to do some over-the-top, limited-edition Lesportsac handbags."
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews