JOURDAN'S NEW BAG: Paris-based shoe firm Charles Jourdan is making a concerted move into the handbag business.

Its first major bag line is being done via a worldwide licensing agreement with Marchal, a leather goods firm in Paris. The premiere collection, for fall and winter, will debut in the European market at the Mipel leather goods fair in Milan, March 10-13. The U.S. launch will come later this year, according to Mitsuro Sakuraba, international licensing director for Charles Jourdan.

The licensed line, therefore, is being positioned as a fairly sizable business. Sakuraba projected a first-year retail volume of $2.5 million worldwide. It will retail from approximately $135 to $365 and will include dress bags in leather as well as more casual pieces in nylon and vinyl.

EYEING KHANH: Emmanuelle Khanh Paris Eyewear is the newest addition to the lineup at Private Eyes Corp., an eyewear company based in Norwell, Mass., with a showroom in New York.

It will be selling Emmanuelle Khanh sunglass and ophthalmic lines in North and South America.

Khanh's sunglasses have been in the European and U.S. markets for about 10 years; the line had been distributed in North America by B. Robinson Optical. However, Private Eyes is doubling the selection to about 55 styles, according to Richard Hammel, its president.

Meanwhile, the ophthalmic frames are making their first appearance in the U.S. market, Hammel said. In Europe, those frames have been around since the line was introduced in the early Seventies.

The eyewear wholesales from $50 to $200. The line will be shown at Vision Expo, March 11-13 at the Jacob K. Javits Convention Center in New York, and the sunglasses will also be shown at the Private Eyes showroom during the March accessories market.

JEWELRY JOURNEYS: Fashion jeweler Carol Dauplaise is hitting the road for a series of appearances and temporary in-store boutiques.

The boutiques stay in place from two days to two weeks and range from table-sized areas to semi-enclosed shops, with an opening inventory ranging in value from $18,000 to $45,000.Dauplaise and at least one assistant is on hand for the opening, then staffing of the boutique is taken over by the store for the remainder of the promotion.

Dauplaise said she tested the concept at a few stores during the holiday period. She said when customers see the jewelry being worn by her or by salespeople, it promotes sales.

The line retails from $38 for basic earrings and necklaces to $110 for a complicated necklace, with the strength of the line at $70.

The day before a boutique opens, Sherry Baynes, Dauplaise's national sales manager, shows up to work with the store's visual display team, making the designated area into one similar to the prototype shop the firm has in its New York showroom. In addition to the advance team, most stores support the boutiques with advertisements in local newspapers and floor signs at the store entrances.

On the schedule for spring so far are almost 10 stores, including branches at Bloomingdale's, Dillard's, Rich's, Parisian and Nordstrom.

The events begin in March, with the majority planned for April.

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