TUMI SHIFTS: Tumi has named Ira Melnitsky senior vice president, North America, effective Tuesday. In this new role, Melnitsky will report to chief executive officer Laurence Franklin and will be responsible for wholesale, direct-to-consumer businesses, customer services and trade marketing. Most recently, Melnitsky was executive vice president of Ferragamo.ON A ROLL: Bulgari on Saturday reopened its Madison Avenue store, which was closed for a three-month renovation. The store features two floors with a focus on high-end jewelry and will display rare and archival pieces, including a necklace made of 150 fancy cabochon sapphires. It also has salons for private appointments. The Madison Avenue store has the same contemporary feel as the Fifth Avenue store, which opened in April.EYES ON BUCHMAN: Dana Buchman has tapped Kenmark Group to create eyewear under the Dana Buchman Vision name. The line, which offers optical and sunglass styles, will bow at Vision Expo West in Las Vegas in October and will hit independent optical retailers in the U.S. in November.SCHEPPS' STATEMENTS: London is getting a glimpse into the glittering world of New York jeweler Seaman Schepps. A retrospective of his work, "Seaman Schepps (1881-1972): America's Court Jeweller," originally opened at New York's Museum of Art and Design in 2004 and bowed earlier this month at the Gilbert Collection at London's Somerset House. "It wasn't jewelry for the shy and demure; it took some attitude to wear," said Anthony Hopenhajm, co-owner of the jewelry house, during a walk-through of the statement pieces in the exhibition last week. They include bold white and yellow gold cuff bracelets set with haphazardly placed emeralds and rubies, Schepps' signature Turbo shell earrings laced with pearls and diamonds and a necessaire adorned with candy-colored gems and diamond birds. The exhibition, designed by Massimo and Lella Vignelli, displays the pieces on simple lead pedestals, lit from below, while vintage magazine covers — Schepps was one of the first jewelers to lend pieces for editorial and advertising shoots — are shown in wooden frames on the wall alongside sketches of his designs. "He realized you could market to women if you offered your product to advertisers," said Hopenhajm. "It was jewelry that flattered women."Alongside the exhibition, which runs until Aug. 27, a sale of Schepps' current jewelry collection will be held at Agnew's gallery on Old Bond Street through Saturday.

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