Moschino Cheap & Chic: Creative director Rossella Jardini’s Moschino gang knows how to make kooky work. After all, they’ve been at it for 20 years. But instead of celebrating the big anniversary with pomp, any hint of seriousness was banished from the Cheap & Chic runway. Out with the stuffy stuff of fashion, in with the feisty and fun loving, has always been the company motto.

For spring, the team took a proper-meets-over-the-rainbow-pop approach, showing caftans blooming with Celia Birtwell-esque prints over glittering bikinis; sundresses cut in cartoony brights and decorated with plastic baubles, as well as a white trenchcoat splattered with a smattering of cherry red hearts. It was all beyond giddy and girlish, with the prize for sobriety going to a flapper dress sparkling with swishing beaded fringe. The thing about Cheap & Chic’s special take on tweaked chic, however, is that it’s not only fun, it’s wearable. And its fans will find plenty to love about these clothes.

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