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Gérald Asaria Dies at 72

The Frenchman was an executive at Lanvin and Condé Nast France.

PARIS — Gérald Asaria, a former chief executive officer of Lanvin and Condé Nast France, died on May 31 after a long battle with cancer. He was 72.

This story first appeared in the June 9, 2014 issue of WWD.  Subscribe Today.

His death notice was published in Saturday’s edition of Le Monde by APREC, a cancer research charity that Asaria supported for more than 30 years.

Brigitte Bury, a former colleague, said services took place Thursday at the Notre-Dame de Grâce de Passy church here in the presence of many figures from fashion and publishing, including Jonathan Newhouse, chairman and ceo of Condé Nast International, and L’Oréal’s former honorary chairman Sir Lindsay Owen-Jones.

Asaria is survived by his wife, Fabienne, and two children, Raphael and Pauline, Bury said.

Asaria started his career as a reporter for such titles as Paris Match and Marie Claire. He launched Vogue Hommes in 1976 and also worked at Automobiles Classiques magazine.

Asaria ultimately became chairman of Condé Nast SA in France for seven years, until 1994. During his tenure at the French magazine publisher, he launched French Glamour, which in 1995 merged into French Vogue and was then re-launched in 2004.

Asaria joined Jeanne Lanvin SA as managing director in 1995 when it was then a subsidiary of the beauty giant L’Oréal.

When a group of investors led by Taiwanese publishing magnate Shaw-Lan Wang acquired Lanvin, Asaria left the fashion house and joined Shu Uemura, part of L’Oréal’s luxury products division.

An avid sportsman, Asaria loved skiing at Val d’Isère as well as golf, and was passionate about cars and football, Bury said.