NEW YORK — Graziano de Boni, president and chief executive officer of Marzotto USA, will assume the additional role of president and ceo of Valentino USA, effective Sept. 1.
This represents the first major personnel move Marzotto SpA has made since completing its acquisition of Valentino SpA on May 31.
De Boni succeeds Georges Wichner, who is leaving the company. Wichner had been president and ceo of Valentino USA since October 1999, prior to which, he spent seven years as president of Thierry Mugler.
"I had a three-year run, and it was very exciting," Wichner told WWD. "The brand is very hot. It’s a great organization and it’s a new ownership, and this is typical of this kind of situation." Wichner said he intends to stay in the industry and will make his plans known at a later date.
A 14-year veteran of the Marzotto Group, de Boni has been president and ceo of Marzotto USA for the past three-and-a-half years. Earlier, he was with Hugo Boss, a division of Marzotto, for six years, rising to executive vice president. Before that, he served as head of finance at Marzotto in the U.S.
De Boni continues to be based in New York and will divide his time between the Marzotto and Valentino offices here. He reports to Michele Norsa, managing director and ceo of Valentino SpA and president and ceo of Marzotto Apparel.
Exclusive: @britneyspears is continuing to expand her brand. The pop icon, who appears in @kenzo ’s latest campaign, is partnering with Epic Rights to launch a line of branded merchandise. Read @hernameislex ‘s story, link in bio. #wwdnews #britneyspears
The Duchess of Cambridge channeled Princess Diana’s look upon giving birth to Prince Harry, when she and the Duke of Cambridge departed the hospital with the new baby Prince this afternoon in London. #wwdeye #princeofcambridge
The new Prince of Cambridge has arrived! The Duke and Duchess of Cambridge posed with the 8-pound newborn. She wore a look from one of her go-to designers, @jennypackham. Tap link in bio for more. #wwdeye #princeofcambridge
Jewelry label @alisonlou has made a name for itself with fine jewelry that speaks to the Millennial market. Now @twallz21 reports that the label is bringing those playful ideas to a new affordable line of lucite hoops with the launch of Loucite by Alison Lou. Here’s a look from the line modeled by @emrata. #wwdaccessories
@sarahjessicaparker and @gilt are teaming up on a bridal ready-to-wear line. Tomorrow, Parker will launch SJP by Sarah Jessica Parker Bridal — and as part of the launch, Gilt will offer 15 exclusive styles from the SJP by Sarah Jessica Parker footwear collection that were designed to complement the new line. Made out of 10 styles, the line is designed for a variety of occasions, from bridal showers to receptions. Get more details on WWD.com #wwdfashion
A grooming moment between @tanfrance and @antoni last night at the The LGBT Community Center Trailblazer Awards honoring Anna Wintour, Ricky Martin and more. See more photos at WWD.com #wwdeye (📷: @lexieblacklock)
“It was a very surreal feeling. It wasn’t like we were in the studio together coming up with it — it’s more like he discovered it and loved it. I didn’t let myself get my hopes up, but then it happened it was very exciting,” said singer-songwriter @nombe on discovering that @pharrell would be using his song, “Cant Catch Me” on his HBO documentary series “Outpost.” The German-born singer — named Noah MacBeth — talked to WWD about feminism, using art as a platform for political expression and personal style. Read more on WWD.com #wwdeye (📷: @jilliansollazzo)
This season, denim is going west – in influence. Brands like @fathersdaughterla (pictured here), @tommyhilfiger Jeans, @levis and more are opting for raw, top-stitching styles. (Styled by @thealexbadia; 📷: @ryanplett)