NEW YORK — “Please wait for the train. It’s all about the train,” Anna Wintour said in vain Wednesday afternoon as photographers shot a cadre of British fashion types on a subway platform at Grand Central Terminal.
The train in question was wrapped in the Union Jack to help launch the Great campaign, a marketing effort championed by Sir Peter Westmacott, Britain’s ambassador to the U.S. Despite promises that the train would be coming back, it never did (so it goes sometimes in New York). No matter, Victoria Beckham was the one the flashbulb poppers were after, calling out her name incessantly.
Beckham will serve as an ambassador for the Great campaign, which will target nine countries and 14 key cities. Beckham appealed to British officials partially due to “the tremendous start” her fashion label is having, Westmacott told WWD. Run in partnership with Simon Fuller, Beckham’s label is available in more than 300 stores worldwide and generates $47 million in retail sales annually. Some of her other fellow Brits lent their support, including Keren Craig, Georgina Chapman, Tamara Mellon, Marcus Wainwright, Jourdan Dunn and Karen Elson.
As soon as the photo op was finished, the designers scattered but Wintour stayed back to proof Patrick Demarchelier’s official photo. “Ambassador, would you like to see the photos?” she asked while he fielded questions from a reporter.
Westmacott said Great Britain is a place where it is “quite easy to set up business, with the lowest levels of taxes of any of the G7 economies,” and government officials just launched a program that helps new companies get tax breaks and other incentives. “We have a versatile economy that is open for business. We are determined to get back after the last few years, particularly the fall of 2008 when the financial services took a hit,” he said.
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews