With its combination of stellar financial results, trendy fashions and solid management, Coach has emerged as a clear star in the fashion world in recent years. The diversified accessories and apparel company has found a niche with products that are fashion-forward but don’t break the bank. And the firm has accomplished something that many fashion companies aim to do: modernizing and updating a brand without alienating existing customers.
This story first appeared in the August 25, 2003 issue of WWD. Subscribe Today.
Today, Coach’s offerings range from sunglasses and canvas luggage to footballs and watches, some of which are produced under license. It also operates 155 retail stores and 76 outlets, and company executives have said they believe the brand can support between 300 and 350 doors, including a number of international units.
With net sales last year of $953 million, Coach for the last three years has operated as its own publicly held company after being spun off from Sara Lee Corp. Although many public fashion companies face dramatic ups and downs on Wall Street, Coach has had a solid run, and its stock price has more than doubled in the last year, closing Friday on the New York Stock Exchange at $55.49.
Founded in 1941 as a family-run workshop, Coach is headquartered in New York.
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