EVIAN, France — "I find myself sounding very much like a preacher," joked Morio Ikeda, president, chief executive officer and chief operating officer of Shiseido Company, Ltd., as he quoted from the Bible during his keynote address at the WWD Beauty CEO Summit here.

Perhaps that is appropriate, as Ikeda once considered becoming a missionary — and, in fact, graduated from the Tokyo Union Theological Seminary — before joining Shiseido in 1961.

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