SO LONG KOBE: Adidas and Kobe Bryant have ended the 23-year-old NBA star’s endorsement deal after a six-year run. An Adidas spokeswoman described the split as "a joint decision" and "amicable." "We’re always evaluating athletes to see if...
SO LONG KOBE: Adidas and Kobe Bryant have ended the 23-year-old NBA star’s endorsement deal after a six-year run. An Adidas spokeswoman described the split as "a joint decision" and "amicable." "We’re always evaluating athletes to see if they match our brand values. But we’re not specifically looking for someone to replace Kobe," she said. This year,Adidas signed a lifetime endorsement deal with the Orlando Magic’s Tracy McGrady, the spokeswoman noted. This fall, McGrady will star in his first global advertising campaign for Adidas. For 2003, the company plans to have multiple global basketball campaigns, instead of one as has been the norm in the past.
ON THE UP AND UP: Swedish women’s and men’s fashion retailer Hennes & Mauritz on Monday said group sales increased 19 percent in June compared with the same period last year. H&M sales rose 21 percent in June 2001 but this June’s performance was the strongest for H&M since it logged a 20 percent gain last November. The firm doesn’t break down sales on a same-store basis.
IVILLAGE FORGES SALES STREAM: Women’s media network iVillage Inc. said Tuesday it has struck a marketing agreement with American Homeowners Association that will bring iVillage minimum monthly payments of $20,000 from AHA, plus an equal share of revenue from AHA memberships sold to iVillage visitors in excess of a 1,100-member minimum. In the month prior to the deal’s announcement, iVillage signed an average of 65 AHA members daily. Stamford, Conn.-based AHA, which provides its members with various legal, financial and shopping services, will receive at least eight million monthly impressions on iVillage.com.
Supermodel @helenachristensen teamed up with longtime friend and designer @camillastaerk on a joint @paredeyewear collaboration. The lineup features three styles and 11 offerings, all of which embody a vintage feel. Get all the details on how they celebrated the collab on WWD.com. #wwdaccessories #wwdeye (📷: @slovekinpics)
“It’s a hard industry to keep motivated, as well, so finding different subjects and people is what makes it worth it – when you’re like, oh, I’ve met great people, I feel like I’ve done something good, and I feel proud of having done this,” said French actress Stacy Martin on being grateful for the variety of roles she’s take on. Read @ktauer’s full interview with Martin on her her latest film “Godard Mon Amour.” #wwdeye (📷: @danieldorsa)
After showing in front of the Eiffel Tower for his last two women’s ready-to-wear collection, it looks like @anthonyvaccarello may be heading to the Big Apple. Sources say the designer will stage his next @ysl show in NYC on June 6. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion