STAND BY YOUR MAN: Reebok isn’t about to walk away from NBA star Allen Iverson, who was charged Thursday with criminal trespassing, carrying an unlicensed gun and seven other counts. Reebok execs contend the hoopster’s stardom is to blame, not the gun that was allegedly tucked in his waistband on July 3, when he and his uncle were said to have forced their way into a West Philadelphia apartment in the middle of the night looking for Iverson’s wife.In defense of Iverson, a Reebok-sponsored athlete, Denise Kaigler, vice president of global communications said, "We are obviously disappointed with today’s decision. It is Allen’s celebrity status, not the facts, that continues to fuel these proceedings. We firmly believe that Allen will be vindicated and Reebok, along with his millions of fans, will still be standing by him when he is."END OF THE FIRST PART: Fin.part reported that its sales for the first half of the calendar year rose 18 percent to $214.8 million from $182 million in the comparable period last year. A statement issued by the company noted that Cerruti, whichowns Fin.part, grew 34 percent in the period. Sales of the sportswear division — which includes Henry Cotton’s, Moncler, MarinaYachting andCerruti Jeans — grew 30 percent. Comprehensive financial results, including earnings, for the first half will be released later.HALSTON’S NEW HOME: In an effort to revitalize its image, Halston LLC said Wednesday it had reached a licensing agreement with newly formed Design Textiles International USA to create bed, bath and tabletop products bearing the Halston name. Halston had a line of home furnishings in the Seventies and Eighties under previous ownership. Halston president and chief executive officer James Ammeen said the design process started more than a year ago and products will start retailing next month. Ammeen said he expects the business to represent $50 million in sales in two years. During the past 12 months, Halston has overhauled its licensing program, canceling deals for footwear, handbags, scarves, women’s suits, watches and furs.STAYING SOUTH OF THE BORDER: Guess Inc. Friday denied published reports that it would seek to sever its ties with contractors in Mexico after the recent hijacking outside of Mexico City of a truckload of its merchandise. Calling the incident and an unspecified number of other robberies in Mexico "part of doing business," Guess president and chief operating officer Carlos Alberini said in a published report that the Los Angeles-based jeanswear and sportswear firm is staying put with its Mexican contractors and working with Mexican authorities to close security loopholes and explore the recent theft, which reportedly resulted in the loss of more than $250,000 worth of goods.

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