NEW YORK — Intima America, the lingerie trade show owned and operated by Germany-based exhibits giant Messe Frankfurt Inc., will have a lot on its plate at the three-day edition that begins Sunday.

For starters, Intima America, which is the parent of the long-established Intimate Apparel Salon, will be staged for the first time in 50,000 square feet at the North Pavilion of the sprawling Jacob K. Javits Convention Center, where more than 330 intimates brands from more than 13 countries will be showcased.

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