Veteran designer Holly Sharp and her daughter are getting into the swim with young contemporary brand Lucy Love.

It’s a new era for Lucy Love. The three-year-old, $9 million young-contemporary sportswear brand, created by veteran designer Holly Sharp, will make its first appearance at WWDMAGIC this week. The featured attraction: a new swimwear line that Sharp hopes will hit the $3 million to $5 million mark in its first year.

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