NEW YORK — Veteran fashion designer, former Chanel model, Fellini actress and now, downtown shop owner. Jackie Rogers, a woman who has long relished the glamorous life, is opening the doors of an eponymous boutique filled with her designs.

The 700-square-foot shop opened here Thursday in the Meatpacking District at 34 Little West 12th Street. Rogers, who has been designing clothes for 30 years, sells her collection to retailers such as Saks Fifth Avenue, Coplon’s, Halls in Kansas City and Ruth Young in Pittsburgh. However, the designer was looking for additional exposure as well as an outlet for her complete collection.

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