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Style-savvy women in Sugar Land no longer need to head to Houston for the hippest and hottest lines.
It’s got an average household income of $135,000 per year. It’s in the fastest-growing county in Texas. But the Houston suburb of Sugar Land hasn’t had a city-worthy fashion boutique — until now.
Kiss Kiss Boutique opened its doors Sept. 1 and caters to suburbanites with the money for a $600 jacket but not the time to fight traffic and shop in town.
Yet they can’t miss Kiss Kiss in The Market at Town Center, amid many new retail and entertainment venues. Kiss Kiss offers Los Angeles-style wares tempered by Texas conservatism. Town Center “will be the place to be in Sugar Land, and we’ll be right there, catering to people getting dressed for events,” said co-owner Terri Bazbaz. She co-owns the 1,200-square-foot shop with Los Angeles transplant Angelique Cole. Targeted at women between 25 and 30 years of age, the store’s projected first-year sales are $250,000. It’s the first store for both women, who figure Sugar Land’s fashion void and upscale demographics will overcome the economy’s blues.
Style-wise, the decor has a French flare, with chiffon drapes that hang from the ceiling. As for clothes, the store is “banking on black and chocolate brown and burgundy,” Bazbaz said. “Also denim, which is really popular, with leather patchwork. We have longer pencil skirts, longer jackets and coats, and wide-legged pants and pinstriped suits, which are coming back.” Kiss Kiss also carries lingerie, jewelry and accessories. Prices range from $45 for Language T-shirts to $600 for Nanette Lepore suede coats with fur collars.
The store’s offerings include contemporary resource Laundry, denim line Adriano Goldschmied; apparel and footwear from BCBG; denim pieces from Red Engine, as well as Cynthia Steffe trousers and blouses. Other brands uncommon in Sugar Land include Cosabella, Wasabi, Dogeared, and Catch a Fire by Cedella Marley.
This story first appeared in the October 10, 2002 issue of WWD. Subscribe Today.