NEW YORK — Looking to further strengthen its ties to minority communities, bankrupt Kmart Corp. said Wednesday that it will publish its weekly advertising circular in Spanish throughout the U.S. starting today.
NEW YORK — Looking to further strengthen its ties to minority communities, bankrupt Kmart Corp. said Wednesday that it will publish its weekly advertising circular in Spanish throughout the U.S. starting today. The circular will be released in conjunction with September’s Hispanic Heritage Month and will be featured in 10 prominent Spanish-language newspapers across the country, as well as in 160 stores serving communities with large Hispanic populations.Kmart said that more than 55 percent of Hispanics living in the U.S. are within 15 minutes of a Kmart store. Barbara Firment, senior vice president advertising, sales and in-store presentation, said in a statement, "According to our extensive research, the buying power of Hispanics in America has increased more than 110 percent over the past 10 years. With our exceptional reach into urban markets, we feel we have a distinct advantage over discount retailers when it comes to connecting with Hispanic customers."Separately, Malan Realty Investors Inc., still reeling from the Kmart bankruptcy, said Wednesday that shareholders have approved a liquidation plan of the real estate investment trust. Malan’s board said that it expects proceeds to shareholders from the sales will range from between $4.75 to $8.50 per share. The liquidation process, however, could take up to 24 months to complete.The REIT owns 57 properties in nine Midwestern states, with many anchored by Kmart stores. Six properties have been sold so far for $29.9 million before debt repayment.
“I grew up in New York but I hadn’t really experienced the city in any type of touristy way…This was probably the first museum I really explored and took the time to see,” said @haileybaldwin of the @whitneymuseum. On Tuesday night, Baldwin was joined by Jemima Kirke and more at the annual Whitney Museum Gala and Studio Party, which honored Lorna Simpson, Joanne Leonhardt Cassullo and Beth Rudin DeWoody. See more photos on WWD.com. #wwdeye (📷: @lexieblacklock)
Displayed starting this week at the @fashiontextilemuseum: An exhibition on designer @orlakiely titled “Orla Kiely: A Life in Pattern,” which spans two decades and contains more than 150 pieces. “I want people to come away loving pattern and print. It’s something that makes you feel so good,” said the designer during a preview of the exhibit. Also on show are mood boards, samples, sketches and more. Head to WWD.com to see more photos. #wwdfashion
Exclusive: @dsquared2 signs fragrance licensing agreement with Euroitalia, with the first effort of the new partnership being unveiled in September. The brand will launch two scents – one for men and one for women – in Italy. Read our interview with designer Dean and Dan Caten on WWD.com. #wwdbeauty #wwdnews (📷: @zefashioninsider)
@louisvuitton has officially renewed Nicolas Ghesquière’s contract as artistic director of women's collections. "I am very pleased to open the next chapter of the story I started with Louis Vuitton almost 5 years ago," said Ghesquière, who first signed on to design the French luxury brand's women's line in 2013. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @giovanni_giannoni_photo)
“I learned then and there that I had to figure out a way in life to maintain and preserve my sense of pride when I felt good about what I did or what I represented or created,” said @saintrecords on how being bullied for wearing capri pants inspired her to be the artist she is today. Knowles was at the 70th Parsons Benefit last night where she outbid the room for a Dapper Dan customized @gucci experience. #wwdeye (📷: @lexieblacklock)
“There’s this amazing braintrust of people who know the whole universe so well. So we talked to them and they gave us more input,” said actor Alden Ehrenreich on playing the young Han Solo in “Solo: A Star Wars Story.” The cast was at NYC’s SVA Theatre last night for an advanced screening of the film, which hits theaters this week. #wwdeye #starwars #hansolo (📷: @aurorarosedecrosta)
@asaprocky spent nearly two hours in a Plexiglas box Sunday night at @sothebys putting himself through a series of “tests” to demonstrate the process of completing his new album called “Testing.” Get all the details and see all the pictures on WWD.com. #wwdeye
“I’ve struggled my whole life to find a bathing suit that fits me that doesn’t look like a maternity bra. I’m proud of the line because it’s an accurate representation of me rather than me putting on someone else’s clothes,” says @atlantabean of her swimwear collaboration with @piaarrobio, LPA X ATL. The two decided on a swimwear collab and increased the industry standard size for the pieces. Read more about the line — and our interview with de Cadenet Taylor and Arrobio — on WWD.com #wwdfashion (📷: Dan Doperalski)