Body-friendly apparel is powering a surge of innovation in the intimates industry.
Gone are the days of bras that resembled harnesses and were about as comfortable, thick support hose that cut off circulation and girdles that forbade a deep, cleansing breath. But the intimates industry isn’t resting on its laurels just yet. Companies’ research and development teams are now focusing on products that rise to a whole new level of consumer friendliness.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"