By  on February 14, 2005

In the constant quest to add hyphens to their job titles, stars of both the big and small screen and musical charts are following in the steps of Jennifer Lopez and others by picking up sketchbooks, swatches and deals to

create clothing and accessory lines. In the past few years, a growing number of celebrity designers have chosen the MAGIC marketplace as the venue to unveil their sartorial statements. This season is no exception.

“It is a great place to go and network with store owners and other designers, see what new things are happening in fashion and show off what you have created in hopes of getting the industry’s movers and shakers interested in your product,” said “American Idol” host and radio DJ Ryan Seacrest, who is launching his first collection in Las Vegas. “It also gives me a great opportunity to do a little shopping for myself before everything hits the public. I need some new clothes for this season of ‘Idol.’”

Here’s a roundup of A-list designers expected to turn up the wattage on the Sin City show floor.


Tabloid-filling socialite, sister of Paris and sometimes E! Network personality Nicky Hilton is making another trip to WWDMAGIC on behalf of the Benvin Industries-licensed Chick by Nicky Hilton, which is based in New York and available at better specialty shops and department stores starting this month.

Chick’s spring offerings include denim jeans and jackets that wholesale from $31 to $58.50, tanks and Ts that wholesale from $12.50 to $23.50, tunics that wholesale from $29 to $32 and activewear that wholesales for $48 a set.

“I have always loved clothes and I grew up going to fashion shows across the globe,” said Hilton. “Those experiences molded my design style and creative flair. We’ve been working around the clock to launch this brand.”

Her work won’t end in Nevada, either. In April, she’ll set out on a cross-country department store tour with stops in St. Louis, New York, Los Angeles, Dallas, Atlanta and more.

Hilton feels her line stands out from other celebrity lines because becoming a designer has been a dream since she was a little girl and she actually studied design at Parsons and the Fashion Institute of Technology.

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