NEW YORK — Jaqui Lividini, the effervescent fashion voice for Saks Fifth Avenue and survivor of a string of regime and ownership changes, has resigned to start a second career.

Her responsibilities touched many areas of the business, from marketing and public relations to forming strategic alliances, setting fashion direction and editorial content for catalogues. She was involved in the Web site and windows, organizing the corporate gift program and staging special events and charity fund-raisers.

Saks Fifth Avenue overhauled its top management this year, including Fred Wilson’s hiring as chairman and ceo, and some executives were squeezed out. But Lividini, who began as an assistant fashion director at the Houston store and is senior vice president of fashion merchandising and communications, said she was not one of them.

“It was 100 percent a personal decision on my part to leave,” Lividini told WWD. “There is terrific leadership in place right now at Saks.”

She was said to be in talks with the William Morris Agency, but would not comment on that or other career moves. “I am very excited about the opportunities that have already come my way,” Lividini said.

The retail executive gave birth to a girl, Calliope, in May, and maternity leave afforded her an opportunity to step away from the job and contemplate the future, she said. Her impending 20th anniversary at Saks also sparked reflection, and she also has been renovating her Manhattan apartment. “With all the changes in my life, this was the perfect time to make a change professionally. I want to experiment and try something new,” she said.

“This was one of the hardest decisions of my life,” Lividini said. “I became very attached to Saks Fifth Avenue and the people I work with.” Her last day will be Friday. A successor hasn’t been named.

She was a huge asset to Saks Fifth Avenue Enterprises, a division of Saks Inc., partly because of her visibility in the media and in the showrooms of American and European designers and vendors. She was a front-row regular at runway shows and was critical in bringing new design talent to the store, including Charles Nolan, who is doing an exclusive collection for Saks for fall. At the same time, she worked closely with the Saks leadership on many behind-the-scenes activities.

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