By  on September 25, 2008

From high-end jewelry artisans to women with a penchant for being “choosy,” the latest crop of Atlanta designers proves that building a business can start at home.

Line: Jill Leslie Designs
What: Elegant 18-karat gold necklaces, bracelets and earrings with precious and semiprecious stones, designed by Jill Morton, an Atlanta native who studied jewelry making in Italy.
Standouts: A leather bracelet featuring an 18-karat gold and diamond peace sign; moonstone drop earrings.
Wholesale price point: $200 to $1,390
AmericasMart: Michelle Harrison and Associates, 9-N-101
Retail doors: The line is sold at Solomon Brothers, Lena Larose and Etc. East, all in metro Atlanta.

Line: Choosey Chicks
What: A line of contemporary graphic T-shirts cofounded and designed by Atlantans Sara Cook and Jessie Harrison. With inspirational or playful messages printed on the front (including such phrases as “Choose Nostalgia” and “Choose to Evolve”), the shirts come in more than 30 styles and six bodies.
Standouts: The “Choose Peace” shirt, with a peace sign printed on a cherry red, short-sleeve T-shirt.
Wholesale price point: $19 to $29
AmericasMart: Premiere, Booth 2-427
Retail doors: Choosey Chicks is sold in 50 boutiques nationwide, including Deka, Pashmere and Cherry Pie in the Atlanta area. Neiman Marcus at Lenox Square tapped the line to participate in its “Hip Event,” which features a contemporary T-shirt bar in the new women’s Contemporary World area, which is running Friday and Saturday.

Line: L.A. Stein
What: Necklaces, earrings and bracelets made from 18-karat gold and precious and semiprecious stones by designer Lisa Stein, who moved to Atlanta to study metalsmithing after a 10-year stint as a knitwear and sportswear designer in New York.
Standouts: Blue topaz or citrine pendants; large, 18-karat yellow gold hoops adorned with small diamond petals; long rose gold and diamond chains and pendants designed to be layered.
Wholesale price point: $300 to $9,000
Retail doors: The line is available at Tassels in Atlanta, Gus Mayer in Birmingham, Ala., and Capitol in Charlotte, N.C.

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