NEW YORK — With most Seventh Avenue firms feeling the effects of a slow economy, Manhattan show organizers are gearing up for the season ahead with subtle, but necessary changes to draw in buyers.
Elyse Kroll, president of ENK International, which produces the Fashion Coterie, Intermezzo and Accessories Circuit shows at the Show Piers on the Hudson River, stressed the important role trade shows play in both strong and weak economic times. She said that in rough times, buyers have to attend trade shows to find the best merchandise in order to boost business, and when business is booming, exhibitors take more space to expand their presence.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)