NEW YORK — Invista Inc., formerly known as Dupont Textiles & Interiors, is backing up one of its newest and biggest marketing campaigns with an annual $2 million investment for research and development in Body Care by Lycra.

Unveiled in early September at the Lyon, Mode City show in Lyon, France, the big push for the U.S. market began last week at the Invista trends workshop, which is conducted for manufacturers, mills, merchandisers and designers and the media.

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