AMSALE HIRES: Kenneth Pool has been named creative design director at New York bridal and evening resource Amsale, effective next week.

In the new role at the company, Pool will work with Amsale to launch a new line titled Kenneth Pool for Amsale, which will offer more fashion-forward bridal looks beginning at $5,000 retail. Pool was most recently creative and design director at Reem Acra and also worked for Vera Wang for seven years.

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