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Market Basket: Leslie Fay Does Footwear

<STRONG>LESLIE FAY DOES FOOTWEAR</STRONG>: The Leslie Fay Cos. has licensed Nine West Group to produce and market a line of women's footwear under the Leslie Fay label. Terms of the deal were not disclosed.<BR><BR>The line will be launched for spring...

LESLIE FAY DOES FOOTWEAR: The Leslie Fay Cos. has licensed Nine West Group to produce and market a line of women’s footwear under the Leslie Fay label. Terms of the deal were not disclosed.

The line will be launched for spring 1995, with shipments beginning in October. It will be sold to department stores, specialty stores and select units of the 325 Nine West stores the company operates.

John J. Pomerantz, chairman of Leslie Fay, which has been operating in Chapter 11 since April 1993, said the agreement is “consistent with the strategic focus of our business plan,” and “enables us to further enhance the value of one of our most important assets — the Leslie Fay name — by expanding the brand into a new product category.”

Vincent Camuto, co-chairman and president of Nine West, said the venture allows the “opportunity to combine the Leslie Fay name with our tremendous sourcing opportunities in Brazil.” In addition to its own signature Nine West brand, the firm makes the Calico, Enzo Angiolini, 9 & Co. and Westies shoe brands.