PARIS — Italian designer Antonio Marras, no stranger to color and prints, will show his first collection for Kenzo next March in Paris for fall 2004.

The French fashion house, part of luxury giant LVMH Moët Hennessy Louis Vuitton, named Marras artistic director for women’s products, confirming a report in these columns Tuesday. “His universe is very close to Kenzo, very poetic, with a lot of blending of influences, fabrics, colors and symbols,” Vincent Huguenin, president and chief executive of Kenzo, said in an interview Thursday. “His are clothes that tell a story, but in a contemporary way.”

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