“A woman in the Thirties and Forties was never really, fully dressed unless she wore a girdle, stockings, gloves—and a hat.” So it was often declared in the pages of WWD, which chronicled the evolution of the chapeau from the close-knit cloche of the flapper to more elaborate, feathered and bejeweled creations through the Fifties, and Halston’s famous pillbox to over-the-top couture confections by John Galliano and Alexander McQueen. While the heyday of the hat waned around the mid-Sixties, the paper was variously smitten with styles including Ali MacGraw’s preppy cap in Love Story and the mannish topper sported by Diane Keaton in Annie Hall—each of which ignited trends for preppy and androgynous looks, respectively, in the Seventies.
Moment 17: Hat Tricks
WWD covered the inclusion and evolution of hats in women’s wear, from Diane Keaton’s boyish bowler in Annie Hall to Jacqueline Kennedy’s famous pillbox hat.
Special IssueWWD 100 issue 11/01/2010